TrendSafari – transformation through experience

FLORIAN WUPPERFELD

Florian was a trend scout and marketing consultant for the BMW Group, developing their cultural footprint before he started working as a creative director for the Soho House Group in London. Currently he is a shareholder of a dot.com business named CultureLabel.com and does agency work for brands such as LVMH Group, BMW, Pret A Diner or The New York Times.

Florian lives in London and loves art & culture, travelling, music, food and people.